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June 7 Making Widgets vs. Selling Originality
This is a design company. Or at least I thought it was. As I look at our summer calendar and recent project launches, I'm starting to notice development work and maintenance arrangements becoming larger parts of the business. I can think of a few reasons to explain how this came to be.
One reason may be an influx of designers being asked to reach beyond their comfort zone as more complex web technologies become commonplace. It could be that our clients are starting to ask for the same complicated things, so we're spending more time adapting an existing design into ever more interactive experiences. It could also be that the particular software we specialize in, ExpressionEngine, is gaining a wider following and more clients in need of advanced features and consistent maintenance work.